11573/1742517 - 2025 -
Enhancing Value Co-creation Through AI in the Cultural Sector: An Exploration in Italian Museums Clemente, Laura; Bifulco, Francesco - 04b Atto di convegno in volume
conference: 2nd International Conference of the Digital Transformation Society (Naples; Italy)
book: Advanced Perspectives and Trends in Digital Transformation of Firms, Networks, and Society. 2nd International Conference of the Digital Transformation Society, Naples, Italy, May 23-24, 2024 - (9783031806919; 9783031806926)
11573/1746765 - 2025 -
Leveraging Visitor Satisfaction to Enhance cultural Sites Management: Fresh Insights from Bourbon Heritage Greco, Fabio; Napolitano, Amelia; Clemente, Laura; Iodice, Gesualda; Bifulco, Francesco - 04b Atto di convegno in volume
conference: Tertiarization & sustainability new challenges for management in the digital era (Genova; Italy)
book: Tertiarization & sustainability. New challenges for management in the digital era - (9788894713671)
11573/1706768 - 2024 -
The impact of the Rijksstudio on the museum business model as tool for value creation Carignani, Francesco; Clemente, Laura; Bifulco, Francesco - 04b Atto di convegno in volume
conference: International Conference on Exploring Service Science (IESS 2.4) (Brno, Czech Republic)
book: ITM Web of Conferences. International Conference on Exploring Service Science (IESS 2.4) - ()
11573/1729258 - 2024 -
Il ruolo dell'AI nell'ecosistema culturale italiano: attori, casi e strumenti Clemente, Laura - 02a Capitolo o Articolo
book: Next Gen AI. Opportunità e lati oscuri dell’Intelligenza Artificiale nel mondo culturale e creativo - (9788829791194)
11573/1746626 - 2024 -
Storytelling marketing approaches in purpose-driven firms. Evidence from Benefit Corporations disclosure Clemente, Laura; Iodice, Gesualda; Bifulco, Francesco - 04b Atto di convegno in volume
conference: XXI SIM Conference (Milan; Italy)
book: Brands and Purpose in a changing era - (978-88-947829-1-2)
11573/1701458 - 2024 -
Phygital approach to value co-creation in international museums Clemente, Laura; Iodice, Gesualda; Carignani, Francesco; Greco, Fabio; Bifulco, Francesco - 01a Articolo in rivista
paper: MEASURING BUSINESS EXCELLENCE (Bradford : MCB UP.
Bradford : Emerald) pp. - - issn: 1368-3047 - wos: WOS:001156874100001 (1) - scopus: 2-s2.0-85184451126 (4)
11573/1706769 - 2024 -
Phygital as a Lever for Value Propositions in Italian Cultural Tourism Startups Greco, Fabio; Carignani, Francesco; Clemente, Laura; Bifulco, Francesco - 01a Articolo in rivista
paper: SUSTAINABILITY (Basel : MDPI) pp. - - issn: 2071-1050 - wos: WOS:001192662500001 (3) - scopus: 2-s2.0-85188996875 (4)
11573/1728710 - 2024 -
Tourism Startups: fresh evidence by a systematic review Greco, Fabio; Clemente, Laura; Bifulco, Francesco - 01a Articolo in rivista
paper: TURISTICA (Firenze : Mercury) pp. 1-17 - issn: 1974-2207 - wos: (0) - scopus: (0)
11573/1692040 - 2024 -
The role of chatbot technology in the cultural value proposition Iodice, Gesualda; Clemente, Laura; Bifulco, Francesco - 02a Capitolo o Articolo
book: The use of Artificial Intelligence in digital marketing. Competitive strategies and tactics - (9781668493243; 9781668493267)
11573/1678117 - 2023 -
Digital marketing in cultural heritage. An approach to metaverse Carignani, Francesco; Clemente, Laura; Iodice, Gesualda; Bifulco, Francesco - 02a Capitolo o Articolo
book: Cultural marketing and metaverse for consumer engagement - (9781668483121; 9781668483145)
11573/1682974 - 2023 -
Time Stamp and Immutability as Key Factors for the Application of Blockchain in the Cultural Sector Clemente, Laura; Bifulco, Francesco - 02a Capitolo o Articolo
book: Handbook of Research on Blockchain Technology and the Digitalization of the Supply Chain - (9781668474556; 9781668474570)
11573/1684868 - 2023 -
Phygital approach to value co-creation in cultural and creative sector Clemente, Laura; Carignani, Francesco; Iodice, Gesualda; Bifulco, Francesco - 04b Atto di convegno in volume
conference: Managing knowledge for sustainability. 18th International Forum on knowledge asset dynamics (Matera; Italy)
book: Managing knowledge for sustainability - (9788896687161)
11573/1697108 - 2023 -
Museum accessibility. A managerial perspective on digital approach Iodice, Gesualda; Carignani, Francesco; Clemente, Laura; Bifulco, Francesco - 04b Atto di convegno in volume
conference: 2023 IEEE International Conference on Metrology for eXtended Reality, Artificial Intelligence and Neural Engineering (Milan; Italy)
book: Proceedings of 2023 IEEE International Conference on Metrology for eXtended Reality, Artificial Intelligence and Neural Engineering - (979-8-3503-0079-6)